Forbes CMO Interview: TransUnion Senior VP Julie Springer

< object type=" application/x-shockwave-flash "design=" size:425 px; height:355 px;" information= "// www.youtube.com/v/t1KICOC-8xY?color2=FBE9EC&version=3&modestbranding=1" >< param name=" flick" worth="// www.youtube.com/v/t1KICOC-8xY?color2=FBE9EC&version=3&modestbranding=1"/ > Advertising and marketing chief shares rationale behind a new brand name
method that mirrors developed organisation offerings. Subscribe to FORBES: http://www.youtube.com/forbes Take a look at our complete video directory: http://www.youtube.com/user/forbes/videos For even more FORBES web content: http://forbes.com Comply with FORBES on Twitter: http://twitter.com/forbes Like FORBES on Facebook: http://fb.com/forbes Adhere to FORBES on Instagram: http://instagram.com/forbes Video Ranking:/ 5

< things kind="application/x-shockwave-flash" design="width:425 px; height:355 px;" information ="// www.youtube.com/v/ymD_DnKovEQ?color2=FBE9EC&version=3&modestbranding=1" >< param name="film" value ="// www.youtube.com/v/ymD_DnKovEQ?color2=FBE9EC&version=3&modestbranding=1"/ > Chris Cartwright, TransUnion president of USIS, explains trended data as well as its advantages.